TAFE Reach Limited (TRL) is a wholly owned subsidiary of Tractors and Farm Equipment Limited (TAFE). TRL is involved in the vehicle franchise business for passenger and utility vehicles of TATA motors in Chennai, Cuddalore and Erode and also operates authorized service centres for TATA motors with a branch in Ootacamund, Tamil Nadu. TRL is recognized for its quality service and customer focus.
An example of this focus and vigor is reflected in the feat by Mr. John Peter, Sales Executive of TRL based in the Mount Road Showroom, Chennai. He has taken an impressive individual booking of 110 vehicles in the month of November 2014. This is a phenomenal achievement as it is a rare instance in the history of TRL. We congratulate him on his wonderful performance and wish him many more such feats in the future.